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Lokal Shirts and Accessories Franchise

LOKAL produces Shirts, Travel Clothing and accessories with the latest technology in silkscreen printing in Cebu with motifs of tourism related locations.

The business started in 1989 using sophisticated screen printing machines coupled with thermo-plastic ink, which makes the difference in the quality of the products. The shirts are of fine quality cotton that are full cut, heavy weight, preshrunk and are available in an array of colors and sizes. For colossal impact, the designs and concepts on these shirts vary from the most detailed to the boldest prints.

Tourists, both local and foreign enjoy what LOKAL has to offer. At present, the brand is available in SM City Cebu in 4 outlets, at Ayala Center, Mango Square and in leading hotels, beach resorts, and department stores of Cebu.

LOKAL offers now the possibility in other areas of the Philippines to sell the product line with prints of local attractions of those areas on a retail franchise basis for boutiques, carts and kiosks.

For Metro Manila the Franchise is awarded as individual Unit Franchises and for the provinces we award Area Franchises, giving you the chance to develop an entire City or Province with retail outlets.

Get your own LOKAL outlet or Area Franchise now and grab of the money making opportunity we have to offer.

Franchise Information

Unit Franchises:

LOKAL offers for Metro Manila Unit Franchises to be operated from carts, kiosks or boutiques. The shirts and product line features scenes from the Metropolis and the Philippines in general.

Minimum space requirements:

  • Cart: 3 square meter
  • Kiosks: 7 square meter
  • Boutique: 20 square meter

Franchise Fee:

  • Pesos 150,000 for Cart or Kiosk
  • Pesos 250,000 for Boutique


  • Right to name
  • Proprietary Marks
  • Site selection approval
  • Training for Franchisee and staff
  • Operations Manual
  • Pre-opening, Grand Opening Assistance
  • Ongoing Support

Franchise Agreement: 5 years, renewable
Training: 2 weeks
Estimated total outlet Investment:

  • Pesos 380,000 for Cart
  • Pesos 400,000 for Kiosk
  • Pesos 1 Million for Boutique

Excluding leasehold payment
Expected R.O.I.: 1-2 years
Monthly Royalty: none

Area Franchises:

LOKAL offers for Cities and Provinces nationwide Area Franchises, which can to be operated from carts, kiosks or boutiques. The shirts and product line features scenes from the geographical area and the Philippines in general.

Area Franchise Fee: Pesos 275,000 including the rights to open three (3) outlets, which can be carts, kiosks or boutiques and have to be opened within 24 months. Additional outlets can be opened by Franchisee within granted area.

Franchise Agreement: 7 years, renewable
Training: 2 weeks
Estimated Outlet Investment:

  • Pesos 230,000 for Cart
  • Pesos 250,000 for Kiosk
  • Pesos 750,000 for Boutique

Excluding leasehold payment
Expected R.O.I.: 2 years
Monthly Royalty: none

Benefits for LOKAL Franchisee

  • Use of LOKAL business name and trade mark
  • Excellent product line
  • Profitable business venture
  • Low Franchise Fee
  • No Royalty
  • Site selection assistance and evaluation
  • Training and refresher training
  • Pre-Opening assistance
  • Grand Opening assistance
  • Post Opening assistance
  • Effective Field Service
  • Marketing and promotional assistance
  • On-going operational support
  • Procurement Program
  • Operations Manual


Q: What is the difference between the Unit and Area Franchise?
A: As a Unit Franchisee, you purchase the right to operate one outlet, be it as cart, kiosk or boutique. As an Area Franchise, you get an exclusive territory and you have to open three outlets in your territory within 24 months, which can be carts, kiosks, boutiques or a combination of it. As Area Franchisee you can even open more than only three outlets. Unit Franchises are available in Metro Manila while Area Franchises are available for all Cities and Provinces nationwide.

Q: To whom do you award Franchises?
A: To people with preferable a successful professional track record, not necessarily in the retail business, with emphasis on people handling skills and management. Franchisee should be motivated to succeed and be outgoing persons with entrepreneurial spirit. It is important that Franchisee accepts the pros and cons of Franchising, those that desire total control are not suitable to be franchisees.

Q: Do you require hands-on Management from the Franchisee?
A: Franchisee should devote time to manage the franchised outlet, Area Franchisee are required to spend at least some hours daily in the franchised facility.

Q: How long will it take me to get the Outlet open?
A: This depends on several variables; selecting a favorable location for your facility, completing training, renovation. Under favorable conditions though, you may be able to be in business in 30 days.

Q: Do I have to print my own Shirts?
A: As a Franchisee you are not allowed to produce your own merchandize. All items are produced in our facilities and shipped to you from Cebu.

Q: What about designs?
A: We will require Area Franchisee to provide pictures and information of tourism attraction in their Territory, which we will then use to create designs for shirts and other travel accessories.

Q: What about special orders?
A: You can accept special orders of certain designs in volume, which will be then produced in Cebu and shipped to you.

Q: Do I have to construct my own cart or kiosk?
A: No, you can purchase the cart from us and the Mall Operator usually provides the kiosks.

Q: Where should my outlet be located?
A: In locations frequented by local and international tourists, such as Shopping Malls, Tourist spots, Resorts, Hotels, Airports.

Q: What pre-opening services do you offer?
A: Prior to and upon opening, a LOKAL representative will assist you with training personnel, ordering equipment and inventory, and arranging the Store Opening. LOKAL has spent a great deal of time and effort developing its product and system and accepts no compromise in quality or service. For this reason we require Franchisee and staff to complete our training program.


RK Franchise Consultancy
Ground Floor Minnesota Mansion,
267 Ermin Garcia, Cubao, Quezon City
Phones:  (02) 912-2946, 955-0734, Fax: (02) 912-2973
Nationwide Tollfree: 1800-10-88888RK
Email: [email protected]

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