THERE are future Jollibees and National Bookstores hidden in small businesses just waiting to be discovered.
This is the belief of the Philippine Franchise Association (PFA), an umbrella group of franchising companies, which is why it goes to great lengths to look for start-up companies to be featured in its annual franchise fair, which is running this year from July 14 to 17 at the World Trade Center.
Former PFA president Manuel Siggaoat tells the Inquirer how just a few years ago Reyes Haircutters was one of the new business concepts being “incubated” by the association.
Today, Reyes Haircutters has over 100 branches all over the country and has even recently opened its first branch in the United Kingdom. Continue reading