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Whammy Waffles Franchise

Update: March 20,2010:

Warning vs franchiser

The Securities and Exchange Commission (SEC) yesterday issued a warning to the public against investing in franchising firm ROP Business Provider Corp., which had already closed and is not authorized to solicit investments. In an advisory, the SEC’s enforcement and compliance department warned the public to be cautious in transacting with ROP Business Provider, which is offering investment contracts and loans with a promised rate of return. The corporate watchdog said it had received various complaints. ROP Business Provider started franchising food carts in 2002.

Company officials could not be reached for comment. ROP Business Provider, which was led by businessman Ruel Pagcaliwangan, was a probationary member of the Philippine Franchise Association as of 2008. The association declined to comment. source

ROP Business Provider Corporation, the company that gave you Potato Cuddler, brings you Whammy Waffles. With the success of Potato Cuddler, ROP Business Provider Corporation launched Whammy Waffles in June 2005 to cater to the preferences of the market. Dubbed as “not just your ordinary waffle,” Whammy Waffles’ product offerings are wide and assorted such that each customer will have something to his or her liking.

The business venture proved to be a lucrative enterprise and not long thereafter, the company started to franchise Whammy Waffles to expand its network of branches.

In less than a year after its inception, Whammy Waffles continues to sprout like mushrooms all over the metro, an indication of its acceptability in the market. With more than 90 outlets spread all over the Philippines, we have made our presence strongly felt by customers and competitors alike.

Not resting on our laurels, we are continually working on improving our products and services to keep pace with the changing preferences of the market and at the same time offer a profitable franchise to individuals who want to start their own business.

Our Philippine locale franchise offering consists of 2 types: The Standard Cart Franchise and the Collapsible Store Franchise.

The Cart Franchise, which is our usual store format, is ideal in malls, supermarkets, commercial establishments, airports, seaports, bus and train terminals, and amusement centers. The Cart Franchise package includes the following:

1. Uniquely-designed food cart
2. Foodservice equipment
3. Service crew uniform
4. Initial inventory of food supplies and packaging materials
5. Pre-opening support
6. Use of trade name
7. Use of trade logo

The Franchise Term is 5 years and the Royalty is 7% of Gross Sales.

The Collapsible Store Franchise, on the other hand, is ideal in school or office canteens, bazaars, flea markets, and commercial establishments requiring smaller floor area. It may also be use when catering to private parties and functions. The Franchise Package consists of the following:

1. Uniquely-designed collapsible store
2. Foodservice equipment
3. Service crew uniform
4. Initial inventory of food supplies and packaging materials
5. Pre-opening support
6. Use of trade name
7. Use of trade logo

The Franchise Term is 2 years and the Royalty is 7% of Gross Sales.

Contact Details:

Franchise Hotlines: (02) 632-0353; (02) 633-1998; (02) 633-8462

R.O.P Business Provider Corporation
Suite 2109 Jollibee Plaza
Emerald Avenue, Ortigas Center,
Pasig City Philippines 1605

Email: [email protected]
Web: www.whammywaffles.com

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