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Video City Franchise

Company name: Viva Video City Commercial, Inc.
Description: Video rental and retail
Franchise fee: P350,000 for express stores and P450,000 for mall and regular stores
Total investment: P1.5 to P2 million for express store, P2 to P2.5 million for regular store and P3 to P3.5 for mall store
Preferred sites: Malls, cities, and high pedestrian traffic

Franchise package includes:

  • Use trademark and logo
  • Construction and renovation
  • Equipment
  • Furniture and fixtures
  • Pre-operating expenses
  • Inauguration support

Application procedure:

  • Submit letter of intent
  • Accomplished application form
  • Applicant`s recent resume
  • 3 bank references
  • Location map and photos of the proposed site

Company-owned outlets: 60
Franchised outlets: 102 franchises and 120 joint ventures
Year started: 1986
Franchising since: 1996
Terms of franchise: 5 years
Renewal: Upon negotiation
Royalty fee: 6 percent of monthly gross sales or 15,000 whichever is higher
Advertising fee: 2 percent of monthly gross sales

Contact details:

Penn De Los Santos / Sharon Amog, franchise managers
Address: 7/F East Tower Philippine Stock Exchange Center, Exchange Road,
Ortigas Center, Pasig City
Telephones: (02) 687-1962, (02) 687-6181 local 736
Fax: (02) 687-1962
E-mail: [email protected], [email protected]

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